Influencer Spotlight: July
Meet Anna, from @majorfood_addiction
How long have you been a Foodie Tribe member?
8 months!
How did you get into influencer marketing?
I got into influencer marketing by organically posting about my favorite brands and recommending products and foods that I really love. I started getting recognition from companies that wanted me to represent them and the rest is history.
What has been your favorite Foodie Tribe campaign that you've worked on and why?
The Hard Rock campaign promoting Fresh Harvest and The Comedy Club was so much fun. It is the only campaign I have worked on with Foodie Tribe so far, and I am looking forward to working on future projects!
How long have you been a part of Foodie Tribe?
1.5 years.
How did you get into influencer marketing?
In 2018, my first year of blogging, I attended the International Food Bloggers Conference in New Orleans. I listened to so many successful bloggers talk about their businesses, and the main takeaway was the importance of networking with brands, agencies, and other bloggers. That's when I decided to take a course that helped me reach out to brands, and put my work out on social media as an influencer.
What has been your favorite Foodie Tribe campaign that you've worked on and why?
I loved the Litehouse Foods campaign that I worked on recently! The campaign was focused around Father's Day and grilling, which gave me the opportunity to take my cooking skills outside. I presented Litehouse with two recipes- one for a loaded burger with homemade fig BBQ sauce, and the other for a fresh peach and tomato grilled pizza. They chose the grilled pizza, and I was thrilled! Cooking seasonally is the best, and it's nice to change things up by putting sweet elements in traditionally savory food. My family had a blast with this collaboration, and I am so happy with how the final content turned out.
Tell us a fun fact about yourself!
My favorite recipes to create are Indian fusion! I like to show how easy and approachable making Indian food can be by thinking outside of the box.